In 2018, Juul Labs Inc. had announced its plans to quit promoting most of its flavoured nicotine liquids at bricks-and-mortar shops. The e-cig manufacturer had stated that it would retain on promoting menthol and tobacco-flavored solutions in shops, and that all the other flavours would stay out there for sale on its site, which has age-verification controls.
Juul announced that it will now only leave menthol and its two tobacco flavoured pods, out there for sale.
Also, most likely in response to final month’s announcement by the Trump administration that all flavoured vaping solutions will be banned, Juul had lately also stopped promoting its flavoured pods on the net, leaving only its mint, menthol and tobacco flavoured nicotine pods out there for sale.
“We continue to evaluation our policies and practices in advance of FDA’s flavor guidance and have not produced any final choices,” stated Juul spokesman Austin Finan in a statement. “We are refraining from lobbying the administration on its draft flavor guidance and will totally help and comply with the final policy when helpful.”
Mint is adolescents’ new favourite flavour
On the other hand, newly released information by the National Institute on Drug Abuse, identified that teenagers surveyed in 2019 preferred mint and mango Juul flavors. Mint was nonetheless the most well known flavour amongst 10th- and 12th-grade Juul customers and the second most well known flavor amongst eighth-grade customers in 2019. Also, of the surveyed students, 18% reported current e-cigarette use, with almost 13% saying they use Juul.
To this impact, final week Juul announced that it will now also ban mint pods, leaving only menthol and its two tobacco flavoured solutions for sale. “These final results are unacceptable and that is why we ought to reset the vapor category in the U.S. and earn the trust of society by functioning cooperatively with regulators, attorneys basic, public well being officials and other stakeholders to combat underage use,” stated K.C. Crosthwaite, Juul’s newly appointed CEO
Study Additional: The New York Occasions